That obviously means that you won’t get the most powerful sound or the most sophisticated features from this first-of-a-kind speaker, but with 16W output, AI Sound Boost technology, and IP68 water and dust resistance, the value proposition might well eclipse that of the aforementioned JBL Flip 7, for instance.
This is certainly an… original way to advertise the new JBL Grip. | Image Credit — JBL
Yes, the budget-friendly JBL Grip promises to deliver “bold sound” in any environment, both with and without the help of a fancy proprietary AI tool that claims to analyze your music in “real time”, optimizing output for “bigger sound with less distortion.”
Of course, that type of marketing messaging doesn’t always line up with real-world performance, but in JBL’s case, these claims are rarely false or even (substantially) inflated. The same goes for the Grip’s 12-hour battery life rating, which is made that much more remarkable by the speaker’s small size and lightweight yet super-robust design.
Yes, this thing tips the scales at under 400 grams while not only withstanding water immersion and contact with dust and dirt, but the occasional drop from a height of up to 1 meter on surfaces like concrete as well. Oh, and did I mention that you can even bump the 12 hours of battery endurance up to 14 hours with Playtime Boost activated?
On top of everything else, the relatively simple and straightforward design (which is a compliment, to be clear) is elevated by a convenient back-panel rope loop (which improves your grip, hence the product’s name), as well as customizable ambient lighting. Not a bad way to get the neighborhood party started… on a budget, eh?
“Iconic Phones” is coming this Fall!
Good news everyone! Over the past year we’ve been working on an exciting passion project of ours and we’re thrilled to announce it will be ready to release in just a few short months.
LEARN MORE AND SIGN UP FOR EARLY BIRD DISCOUNTS HERE
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